GOFAMINT NA HOD Sales and Media Marketing
Role Summary
- Serve as the Head of Department for Sales and Media Marketing in GOFAMINT NA.
- Be mentored by the outgoing Head of Department to learn all the aspects of this role.
- Execute the 36-month National Technology and Media Strategic Plan for GOFAMINT NA.
- Provide strategic direction to the national leadership at the National Executive Board (NEB) leadership on leveraging media communications to align with, and support the national leadership’s vision, mission, core values and strategic goals.
- Develop ministry objectives and goals in alignment with the national leadership's vision and goals.
- Develop and manage all branding, marketing and communication for GOFAMINT NA.
- Develop and implement sales and marketing strategies to increase revenue and enhance GOFAMINT NA’s brand.
- Direct the use of existing media marketing and communication technologies and platforms, and the development and adoption of new ones.
- Lead and empower the national sales and media marketing team.
Responsibilities
- Research, evaluate, encourage and facilitate the adoption of current and new media communication practices and platforms at the national level.
- Support national programs and events to include the National Convention, GIT and GVL Conferences.
- Serve as a member of the Convention Planning Committee as the Sales and Media Marketing Lead.
- Implement marketing tactics strengthen the brand awareness and recognition of GOFAMINT NA to include regular promotion campaigns.
- Implement sales strategies and tactics to expand market scope and increase sales to meet periodic revenue targets.
- Conduct social media audits and develop social media strategy and tactics.
- Manage an online store of branded GOFAMINT NA merchandise.
- Manage GOFAMINT NA’s presence on all social media platforms including Instagram, TikTok, Twitter, Facebook, and YouTube.
- Lead the execution of national technology projects such as Social Media Management services.
- Lead the execution of local assembly-focused projects and services such as Strategic Communications and Presence Training for Ministers.
- Leverage tools and platforms such as graphic design software (Adobe Suite, Canva, etc.) and social media management platforms (Hootsuite, etc.) for content creation and management.
- Provide national guidance, education, and training to local assemblies and national departments/ministries.
- Engage and manage external vendors for events and projects.
- Establish partnerships with vendors and service providers.
- Recruit and manage out-sourced roles (e.g. hire a team of admins, designers, etc.).
- Schedule periodic tech forums with local assembly HODs.
- Develop and document internal processes (you make the rules!).
- Develop annual sales and media marketing budgets to include revenue targets (ask for money and make money!).
- Prepare and present an end-of-year departmental report to the NEB.
- Prepare end-of-year departmental revenue and expense reports.
Accountable to
Associate National Overseer.
Term
3 years renewable once.
Time Commitment
Part time: 5-8 hours per week.
Expectations
- Develop meaningful relationships with all stakeholders including other ministry/department leaders and HODs at local assemblies.
- Communicate and collaborate with various stakeholders such as national Heads of Departments and ministry leaders.
- Consistently care for and pray for the well-being of all department members.
- Actively contribute to the holistic development of all department members.
- Set time apart to pray for the ministry and the work.
Qualifications
- Must be a member of the Gospel Faith Mission International, North America and the local assembly.
- Must be a member of an exemplary character, filled with the Holy Spirit.
- Must have sound financial integrity (1 Samuel 12:1-3; Acts 20:33; 1 Timothy 6:6-10).
- Must demonstrate a high degree of loyalty to the Parent Mission.
- Must be competent across a wide variety of technologies in sales and media communications.
- Should possess ministerial and administrative abilities relevant to his/her office.
- Should possess a high-level, basic understanding of media technology being used to meet business objectives.
- Should have related work experience.
Education
Preferred: Associates, bachelor’s or master's degree in an area of Marketing, Media Communications, or another relevant field (Individuals currently enrolled in the above degrees will also be considered).
Critical Success Factors
Management
- Ability to hire and manage competent professionals to assist you
- Highly structured and organized
- Project management - Follow-up with individuals on tasks and actions items
- Time management
Leadership
- Understand why and how media technology is important to the church
- Ability to build and lead a team of both volunteers and paid personnel
- Ability to learn and teach others
- Willingness and ability to self-learn
Communication
- Stakeholders’ engagement - Influence others with oral and written communication (emails, meetings, and presentations) for diverse audiences
- Writing proposals and needs requirements
Research and Analytical
- Ability to gather relevant data to evaluate situations and inform risk/benefit decisions
- Ability to apply critical thinking and problem-solving techniques
Experience
Preferred
- Experience leading marketing and media communications at a local assembly is very much preferred and highly desired.
- Experience leading media marketing projects across industries and within the church.
- Experience using various project or task management tools.
- Experience using meeting schedulers and communication tools like Calendly and Zoom.
- Hands-on experience with various marketing and sales platforms and applications.
- Experience presenting information to business and church leaders.
- Experience using cloud-based productivity suites for collaboration.
- Experience with current and emerging media communication technologies.
- Experience with data and statistical analysis, and presentation.